About book The Startup Owner's Manual 10-Pack: The Step-By-Step Guide For Building A Great Company (2012)
This book is dry and formulaic, but it has one basic insight that's worth repeating: don't bother making anything until you discover & understand who's going to buy. I gave it 3-Stars because it's not an inspiring book. However, if you're considering bootstrapping a product or company, this is a slam-dunk, 5-Star must-read because it will save you years. Many aspiring entrepreneurs fancy themselves as undiscovered geniuses, but the reality is that bootstrapping a product or company is much more formulaic than inspired -- it requires lots of gumshoe work finding and listening to potential customers. Any clown can make something. It's the clowns who make something that people will buy that count. No he leido el libro aun, pero por el autor que es realmente el creador de toda la teoria moderna de desarrolo de startups (Steve Blank) y por las entrevistas que he escuchado, este libro es obligado a quien le interesen los temas de innovacion ,startups, inversion en capital de riesgo y negocios en general.Blank escribio "Four steps to Epiphany" hace algunos años pero era un libro mas anecdotico, dificil de seguir y relativamente mas conceptual que practico.Este nuevo libro corrige esos errores y pretende ser un manual bien estructurado para ser usados por emprendedores y reducir al minimo posible los errores mas comunes al crear empresas que estan buscando sus clientes, su producto y modelo de negocio.
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A must-read book on startups for knowledge workers and aspiring entrepreneurs.
—bjc
A great book that any new start-up owner should read.
—111
