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Ann Handley

Ann Handley
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Rating
3.87 of 5 Votes: 3
Books: 2 | Review: 0 | Avg rating: 3.86
gender
female
website
http://www.annhandley.com
genres
Nonfiction

Books by Ann Handley

Book

Content marketing (2012)

Online, people trust people they can talk to as another human being. Conversation is king. Content is how you start conversations.Content Rules is divided into three parts. The first covers the rules of producing content. Part two provides the hammer-and-nails practical section. The third part is...

Content marketing (2012) by Ann Handley
Book

Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, Webinars (and More) That Engage Customers and Ignite Your Business (2010)

Overall this was an interesting book. There were some useful bits, although I don't think the subtitle is accurate. I didn't feel like the book taught me how to do anything. The content rules concept was great, I loved the point about how content is what motivates purchases, trust, and engagement...

Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, Webinars (and More) That Engage Customers and Ignite Your Business (2010) by Ann Handley

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